Confucianism And The Conflicts Of The Han Dynasty Of...

The Han Dynasty of Ancient China was one of the most prominent and long lasting societies of the time. However, they were not untouched by the ravages of the world, and despite their Confucius roots, there was a war to be fought. The Salt and Iron debate is an example of how the Confucianism of the time affected the strategy of the war. Should the government stick to their principles, or protect their empire? When is the time to say â€Å"enough is enough†? In order to understand the debate, we must understand those who are arguing. The Scholars spent years studying the word and policy of Confucius, then toured China spreading his ideas to every household. The Confucius Scholars opposed the Salt and Iron policies of the Chinese government.†¦show more content†¦They asked why their people should have to suffer if it wasn’t necessary. The bureaucrats were also beginning to consider the possibility of fighting back, and to do so they would need soldier and costly weaponry. Fighting back was becoming more attractive because of the severe cost of bribing the Xiongnu, who were taking goods like gold, silk, and Princesses. There was a major loss happening, and the only way to keep the country floating was through the monopolies. The bureaucrats try explaining this to the Scholars, but are vehemently argued against because the trade is steeped in greed. In my opinion, the bureaucrats make a stronger case for the continuation of the Salt and Iron monopolies. There must be an army, and walls to protect the country. If they aren’t going to fight, like the Scholars want, then there also needs to be money for bribes. If there is no money, there is no way to protect the people of China. It is a situation where you have decided if your morals come before the safety of those you care about. How far are you willing to go to protect your people? The Scholars aren’t willing to go all the way, and people will die because of it. Not everyone has the same beliefs, so displaying them will not save you. The Scholars did not consider the real harm that comes to the citizens when they cannot express themselves fully, not to mention the harmShow MoreRelatedThe Impact of Confucius on the Development of Chinese Thought and Culture1528 Words   |  7 PagesThe impact Confucius had on the development of Chinese thought and culture Confucianism has been a part of Chinese culture for over a thousand years. Many who have studied Confucianism would say that it is not a religion. It is better described as a philosophy or moral code. The philosophy of Confucianism comes mainly from the speeches and writings of Confucius, a great Chinese thinker and educator. He believed that Humanity, Rite, Neutrality, Virtue, Education, and Cultivation were the basisRead MoreA Brief Note On The Ancient Indian Period Essay1249 Words   |  5 PagesOriginate In the ancient Indian period, because the Hindu caste system did not lift the pain of practitioners. Siddhartha Gautama, the prince of ancient Kapilavastu (now Nepal), went to the rest of the world to continue to explore the true meaning of life. One day was observed under the Bodhi tree in their own feelings into the state of Nirvana. And then realized that he found a way to stop the pain, then he traveled to the Ganges to preach to others. According to his teaching methods, many peopleRead MoreBuddhism : The Popularity Of Buddhism1306 Words   |  6 PagesBuddhism Culture in China Instructor Dr. Jack Name: Zhoudongxue Zhang Student #: 100311725 Date: 26/11/2015 The Popularity of Buddhism in China Buddhism is one of the most popular religions in the world. 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[Change Slide]Read MoreThe Roman Empire and the Han Dynasty Essay1576 Words   |  7 Pages The Roman Empire and the Han Dynasty reached unprecedented levels of progress by controlling equally vast lands and territories, utilizing ecological, economic and human resources, and consolidating power by the unification of their regimes under a common legal and cultural framework.   The Roman Empire stretched from the present day British Isles to the present day Iraq and lasted five hundred years from 27 BC to 467 AD.   The Han Dynasty dominated Asia from the Korean Peninsula to present day VietnamRead MoreEssay on Ancient Chinese Civilization1149 Words   |  5 PagesChina has had many changes throughout its history. China unlike many other countries had the opportunity to grow with minimal outside interference. Due to this they created unique Chinese philosophy, writing, and government. There are two other countries that China greatly influenced. These countries are Vietnam, Korea, and Japan. China was one of the few countries in the world that grew with minimal interference from its outside neighbors. The reason for this is due to China’s geography. One ofRead MoreThe Roman And Chinese Empires1176 Words   |  5 Pages China and Rome are both complex, independent empires with unique characteristics. Although each empire is independent, there are variables that allow them to be similar to one another within their strengths and weaknesses. The Chinese empires were established in around 221 B.C.E., and the Roman Republic was first administered in around 500 B.C.E. Both the Roman and Chinese empires underwent a series of various transitions to obtain their current status in terms of government systems, legal ideasRead More Confucianism and the Chinese View of Life Essay3835 Words   |  16 Pagesall their clans are preserved.† – Confucius -- Confucianism created the Chinese view of life. The Confucian view is based on the ancient Chinese tradition. It can be stated that the view of Confucius and that of the Chinese began in the same place (  Bush, 15). In subsequent centuries Confucius’ teachings exerted a powerful influence on the Chinese nation. Therefore, the history that surrounds both Confucius as well as Confucianism is relevant to how many eastern people live their life today

Global Burden Of Disease Cervical Cancer - 1011 Words

Anthony Sleiman Dr. Baker and Dr. Story International Health 3 November 2016 Global Burden of Disease – Cervical Cancer On a global scale, cancer is now responsible for double the amount of annual deaths than malaria, tuberculosis, and AIDS combined, according to the Center for Disease Control (CDC, 2016). With cancer rates now increasing rapidly in developing countries, the World Health Organization has predicted that the amount of cancer deaths worldwide will increase by 80% by 2030 (WHO, 2012). Most of these new cases will emerge in the developing regions of the world, regions that lack efficient healthcare access and proper screening procedures to catch the disease early on. Cervical cancer is one of the most prevalent cancer types among humans today, ranking as the 7th most prevalent cancer overall, and 4th most prevalent among women. Furthermore, almost 9 out of 10 (87%) of cancer deaths occur in developing regions of the world (Globocan, 2012). Clearly, the global burden of cervical cancer is not evenly distributed. Already, it can be seen that gender and socioeconomic status, among other determinants, play a role in susceptibility to the disease. This paper explores the various factors that account for the unequal global burden of cervical cancer, and presents an intervention strategy that targets the root causes of discrepancy for the disease. In 2012, there were 528,000 global cases of cervical cancer, of which 266,000 affected cases were fatal. However, onlyShow MoreRelatedCervical Cancer : A Preventable Death1182 Words   |  5 PagesCERVICAL CANCER – A PREVENTABLE DEATH Introduction Research on cervical cancer reached a turning point when German virologist Harald zur Hausen discovered that women became susceptible to developing cervical cancer following HPV (Human Papilloma Virus) infection. Awarded with half the Nobel Prize in Physiology or Medicine 2008, Harald zur Hausen presented novel human papilloma viruses as key contributors to the cancer, as HPV type 16 and 18 genomes and expression of its specific DNA genes mergedRead MorePrevention Of Cancer Of Uterus / Cervical Cancer With The Human Papilloma Virus1250 Words   |  5 PagesFlorence F. Odekunle BINF 5130 Term Paper Fall Semester 2015 Prevention of Cancer of Cervix/ Cervical Cancer with the Human Papilloma Virus (HPV)-16/18 L1 Virus-like Particle Vaccine Introduction In this paper, I would like to critically review the article titled â€Å"Sustained efficacy up to 4.5 years of a bivalent L1 virus-like particle vaccine against human papillomavirus types 16 and18: follow-up from a randomized control trial† that was written by Harper, Franco, Wheeler, Moscicki, RomanowskiRead MorePrevention Of Cancer And Early Detection1293 Words   |  6 PagesOctober is Breast Cancer Awareness month and it is just timely that I would like to delve into one most of the debilitating chronic diseases worldwide. Cancer affects millions of people in all ages, various races, and all walks of life. all forms of media, prevention of cancer and early detection has been propped up to increase public awareness and improve the quality of life of those people suffering from this serious condition. The aforementioned topic has caught my eye especially recentlyRead MoreCauses And Effects Of Cancer1048 Words   |  5 PagesCancer is a name given to collection of various diseases that are caused by a similar mechanism: uncontrolled division of cells that results in formation of abnormal cells that grow without stopping - tumors. Cancer is caused by changes in genes of the cells that control the way they function. Those changes can be caused by various environmental factors, such as excess ultraviolet exposure from the sun, chemicals in tobacco smoke, radiation from radioactive elements and many other factors. The onlyRead MoreReflections On Personal Learning And Process Of Writing1998 Words   |  8 PagesFrazer is a Scottish-born Australian scientist, renal physician, clinical immunologist; specializing in viral immunology and autoimmunity. Frazer’s ground-breaking discovery of vaccine for cervical cancer was one of medicine’s great breakthroughs, for it was the f irst live-saving vaccine designed to prevent cancer. This report concentrates on Frazer’s life, discoveries in immunology by considering his significant contributions to the discipline, as well as critically evaluating how these achievementsRead MoreReproductive Freedom And Its Impact On Women s Rights1521 Words   |  7 Pagesand lessen the degree of equality of their gender compared to men, often present reproductive options as a taboo to discuss. This can lead to misperceptions and ignorance about healthy reproductive choices such as birth control and prevention of disease which should be universally acknowledged by women. As expressed by Perez (2015) class notes, every culture defines and understands health differently...we tend to see the world through the prism of or expectations. This is true in the sense thatRead MoreThe Global Cancer Burden Of Cancer1946 Words   |  8 Pages Cancer is the leading cause of death in economically developed countries and the second leading cause of death in developing countries. ( Organization, 2004) The burden of cancer is increasing in economically developing countries as a result of population aging and growth as well as, increasingly, an adoption of cancer-associated lifestyle choices including smoking, physical inactivity, and â€Å"westernized† diets. In this article, we provide an overview of the global cancer burden, includingRead MorePre Study Arrangements : A Research Protocol2446 Words   |  10 Pagesaround what to include as part of this as well of ways of costing all elements of treatment and care, especially from a patient and carers perspective. We assumed that there would be no changes to the other preventative strategies in place, like cervical screening programmes, over the time horizon of this analysis. It was assumed that the vaccines had a life-long effect and therefore the period of time over which the vaccinated cohort results were modeled, was over a lifetime time horizon. The costingsRead MoreRunning Head : Eliminating Cancer2012 Words   |  9 PagesRUNNING HEAD: ELIMINATING cancer ELIMINATING cancer Eliminating Cancer Chauncey Caffey Kean University If there is a disease that needs to be eliminated from the plant it should be Cancer. Cancer is the number one cause of death in countries that are economically developed and the second leading cause of death in developing countries. (Organization, 2004) The burden of cancer is increasing in economically developing countries as a result of population getting olderRead MoreEssay on Common Gynecologic Malignancy: Cervical Carcinoma1454 Words   |  6 PagesINTRODUCTION: Cervical carcinoma is the third most common gynecologic malignancy with an approximate 85% of the global burden is from developing countries, where it accounts for 13% of all female cancers [1, 2]. Even though there have been significant advances in surgical techniques, radiotherapy, and chemotherapy, there are still approximately 30% of these patients with invasive cervical carcinoma who die as a result of residual or recurrent disease [3]. As the prognosis and survival has improved

Did the Nazis solve Germany’s economic problems from 1933 to 1939 Free Essays

Between 1933 and 1939 Germany suffered economic problems. The main economic problems were Germany was dependent on the foreign market and the imports, the industrial production, unemployment, the cost of living and wages. Hitler and the Nazis tried to solve the problems, they were successful but there were hidden factors to each solution. We will write a custom essay sample on Did the Nazis solve Germany’s economic problems from 1933 to 1939? or any similar topic only for you Order Now Firstly unemployment was a problem because it had risen to over six million by 1933 and that was 25. 9% of the country. With people out of work the standards of living dropped. By 1939 Hitler had reduced the number of unemployed, it was now just above three hundred thousand, which was 0. 5% of the country and thanks to one of Hitler’s schemes to reduce unemployment, new roads had been built. Hitler reduced unemployment by introducing the autobahn scheme, which created many jobs for men as the Nazis were aiming to build over 7000 km of road. Hitler also continued with the national labour service, which became compulsory for German men between 18-25 years old. The men had to work on public works schemes such as land reclamation, tree planting, construction and road building. The schemes seemed to work, removing thousands of young men from the unemployment figures. The schemes appeared to be working but the results were that the unemployment figures hid a lot, such as the impact on women and Jews. The loss of rights for workers because trade unions were banned. There was no negotiation of wages and there was no right to strike. The national labour service was temporary and there was low wages for those who joined. The autobahn was actually part of war plans. The next problem was that Germany was too dependent on the foreign market and its imports. Hitler felt that Germany was too reliant on the foreign imports, which he felt made Germany to venerable and Hitler wanted to stop the need for the foreign market. Hitler’s solution to this problem was â€Å"Autarky†. Autarky was the creation of artificial substitutes (using ersatz) for products such as oil, textiles, food and rubber. The effect of Autarky was ersatz materials. These were developed, produced and ordered. The increase of ersatz made Germany more self reliant but it was still not totally reliant, as Germany continued to import 33% of its raw materials and 17% of its food. The result of Autarky was ersatz was a complete failure because they were inferior products. Ersatz contributed to the decrease in living standards for German people. The third problem was the industrial production of Germany. Due to high unemployment, many factories were closed down. This meant that production was at a low level and by 1933 the production of goods ad fallen by a third since 1929. Between 1933 and 1939 the production in heavy industry increased largely. Coal and chemical production doubled, oil, iron and steel production trebled and iron ore extract production increased by five fold. Consumer goods were not as important so they were produced at a slower rate. Hitler managed to increase production by firstly introducing autarky. By doing this it enabled the country to become more self sufficient for wartime production. Hitler began rearmament, which opened up job opportunities both in the factories and the army. Rearmament helped to reduce unemployment levels. Hitler’s other solution was to increase working hours. In 1933 on average, per week, working hours were 42. 9 but had increased to 47. 0 in 1939. This meant that production increased. The result of Hitler’s solutions was Germany became more likely to start war. The next problem was the issue with wages. The problem was that because of the high unemployment, employers had lots of people wanting jobs, so they could offer low wages and people would have to accept them. This lead to the working class not having a very high standard of life. Hitler’s solution was to get rid of local and national wage rates and introduce performance principle. This scheme meant that the more work a person did the more money they earned. The effect was that the real value of take home pay increased and longer working days let people gain more money. The positive result of Hitler’s solutions was that the quality of life got a little bit better for a majority of the working class. The negative results of Hitler’s solution were it didn’t suit older people and less fit people, as they could not work as long as others. Sickness and absenteeism increased meaning people didn’t earn money. Longer working days and hours meant people do not have much energy to work and trade unions were taken away, which gave the people little rights. The last problem was the cost of living. The problem was that everyday items were too expensive because of the average pay; there was not enough money. Hitler did nothing about this problem because he wanted to keep the support from the farmers. The effect from this problem was the cost of living in 1939 had increased since 1933. All basic groceries, except fish had risen in price. This was because food items were in short supply and it was the Nazis policy to discourage agricultural production because it had to keep up prices for the benefit of farmers. The result was the standard of living was very low for most Germans, mainly the working class. Hitler did manage to solve most of Germanys economical problems but it was not entirely down to Hitler and the Nazis. Before Hitler can chancellor in the early 30’s, the Weimar government was in power and this was during the 1920’s depression. After the 1920’s depression, the German economy was starting to recover, the worst of the depression was over, unemployment was decreasing and inflation was going back to a suitable amount. With the economy going back to normal the Weimar government started to set up new schemes to help solve all the problems. The Weimar government set up the national labour service, but Hitler improved it by making it compulsory to join in 1935 and the Weimar government also came up with the autobahn idea but lack of money in the 20’s meant it could not go ahead but in 1934 Hitler had enough money to start the construction of the autobahn. So although it may have seemed that Hitler came up with these ideas and solved the economical problems he didn’t, he made the Weimar governments ideas better because he had the money to do so. When Hitler was came into power there was a worldwide recovery happening after the depression and in Germany. This factor led to an increase in production, which helped solve one of the economical problems in the early 30’s in Germany. Hitler’s solution did bring about some improvements such as the fall in unemployment, new roads and German citizens having a slightly better quality of life, but there were a lot of hidden and negative factors to these improvements. Women could not work nor the Jewish, so there standard of living dropped, a lot of the improvements were for the war effort, not the country, the autobahn, rearming and conscription were part of the war effort and trade unions were abolished meaning workers had no or very little rights. This was all part of Hitler’s plan for dictatorship. Another factor was most of these solutions were not long term and Hitler hadn’t really thought about the consequences because the standard of living was still going down, there was still food being imported and the working hours were getting longer. How to cite Did the Nazis solve Germany’s economic problems from 1933 to 1939?, Papers

Netflix Strategies Startz Limited

Question: Discuss about theNetflix Strategiesfor Startz Limited. Answer: Introduction The report considers a case study on Netflix Inc. the company provides video streaming services to its customers. It has been discussed that how the company has achieved growth. It has also been discussed about the future of Netflix in competitive market. The report discusses about the strategies as being adopted by the company in realizing its long term objectives (The New York Times magazine, 2016). Institutional Background In 2008, Netflix has come up with a partnership with Startz limited to increase its media. This has enabled The Netflix Inc in increasing its sales. The company has approximately 93 million users worldwide as calculated in January 2017. It has above 125 million hours of movies, TV shows, which includes original series, documentary films, and featured films. The company has a competition with Wal-Mart, Blockbuster, Amazon, Red box (McKay, 2017). Brief History of Netflix Netflix Inc is a company headquartered in United States. It was introduced by Marc Randolph and Reed Hasting in 29th August, 1997. The company deals in providing services of film production, film distribution, and television production. The company also deals in streaming media, providing video on demanded by mails, and it also provides media services. During the initial period of the company, it had only 30 employees (Ophelia, 2015). This Rise of Netflix After one year of incorporation of the company that is in 1998, the company started by introducing DVD by mails. In 2007, the company diversified its business into streaming media. The DVD and Blu-ray rental service were continued by the company. The company in 1999 introduced the concept of monthly subscription. The concept of introducing flat free rentals without due fees, shipping and handling fees, late fees, per title rental fees, has made the company reputed in the minds of the consumer at large. This innovation has leaded the company to grow internationally. This has opened channel for the company for operating globally. In 2002, Netflix Inc introduced its Initial public offering (IPO). In the first year of its IPO the firm sold its 5.5 million shares at US$15 per share, and on 26th January2017, the company has a share price of 139.52 US$. In 2010, the company expanded its business in Canada. While operating the business from there, by 2016, the company has made a global prese nce in above 190 countries. The company also deals in production services. This service has been introduced by Netflix in 2013 through a debut of first series of House of cards. After the successful operation of its production services, the company expanded its production in television series and films both. As calculated in 2016, the company has release approximately 126 original series in its production (Steel, 2015). Changing Technology Netflix Inc continuously demands their customers feedback to change in their technology. The reviews are considered of its customer and discussed with the managers to help them in making better decisions in what series to watch. The company has incorporated various technologies in their system like React Gibbon. In 2014, the company was working with its partners to work on its devices to make them compatible for high visual quality. In 2014, after the launching of smart TVs, many shows can be played with high visual quality of 4K content, which includes Set top boxes, Smart TVs, and game consoles. In January 2017, the company has introduced Ultra HD 4K to windows 10 for supporting Netflix. It would help the company in making a big list of movies, TV shows. This would make easier for the customers to watch the shows around the world in the best quality of picture. The company is also working in adding 7th Gen Intel Core CPUs and windows 10 to their list (Wilson Crawford). Operating Online The company started its business in 1997 by streaming retail business of DVD. Afterwards it was realized by the company the needs of online streaming. Hence the company introduced its online business in 2007. The company has after coming into online retailing, better able to compete with its competitors like Amazon, Hulu and other competitors too. Netflix provide customized service of providing a huge content, with full navigation control for their viewing shows. Besides this the company also provides a facility of customized service for each customer by creating his view page profile and recommending them the content on the home page on the basis of their previously based watched shows (Mcalone, 2016). Besides this to remain ahead from the competitor, the company provides facilities of user interaction facility. Company continuously invests in its media infrastructure and user interface. To improved user interactions, the back end managers are continuously involved in the process. The company provides a facility of providing personalized suggestion to users, and tags each and every shows and movies on the users platform. For this company engineers are continuously working on making the company supported to tens of millions devices across the world at any time, any place. For the better working of the online content of Netflix, proprietary open content delivery network is used by the company, which exchanges the traffic with ISPs that is internet service provider directly; which is stored on ISP networks for delivering content. Netflix Inc optimizes its multiple terabytes per second and accounts up to one third of the North American internet traffic at its prime or peak times. And in during off prime times, the company fills the content with videos, which the companys algorithm predicts what the people most likely to watch. This heavily reduces the network utilization during the prime hours (Devine, 2017). Pricing Strategies Pricing of the products and services is considered as one of the most crucial decisions of the management. If the price is set too high it is considered as skimming the market, and it may be possible that the company got out of the market. While if the prices are set too low then the products are considered less quality added in the minds of consumers (Pelts, 2016). According to Netflix managers, the pricing strategy successfulness have been achieved by executing at micro level first (Papple, 2017). At micro level, the company adds more value and content through their mechanisms. The strategy of pricing of company is that it offers variety of prices level to its customers. The price is usually followed at same levels. The price levels are basic, standard and premium. In basic price it is $7.99 per month, standard price is $9.99 per month and at premium price it is $11.99 per month (Chaudhary, 2017). In these levels the company provides more value added services to high level and medi um level pricings. Netflix plans to price its products and services at approximately $10 per month, which is much lower than its competitors (Cohan, 2013). The strategy followed by Netflix in case of change in the prices, the company firstly communicates all the required information to its department and customers. The required changes in the prices should compliment with the additional services offered (Hickie, 2014). Thirdly the compliments to the requirement of changes in price should be such that it seems benefitting to its customers. A proper question answer round has to be prepared by the Netflix Inc in case of question asked by the customers regarding changes in prices (Murphy, 2011). Netflixs Innovations Apart from these innovations, Netflix also introduced the concept of mine for user data. This analysis is done for serving the customers, and helping them in finding the content appealing to them. The use of original data has lead to success for the company. It has forced the TV industries to make changes in their strategies regarding enabling flexibility on the basis of their customers needs. This can be understood by the compatibility of TV shows and movies can be operated on the computer, mobile phones, TV, and other gaming devices. Traditionally TV shows were only seen on televisions. The change in their compatibility is due to Netflix (Ingram, 2016). Netflix as a Dominant Provider of Online Video Streaming Video streaming is the facility provided to the consumer to watch or download any shows or movies from anywhere. Online video streaming is provided by the companies like Netflix, HBO, Amazon and many more. The success of online video streaming has attracted many retailers. Netflix has market share of 4.27%, while the competitor of the company, Amazon has 12.99% market share (Kerr, 2013). In the period of 1999, the customer used to watch shows by DVDs, they used to keep it without late fees. However in the era of 2000 to now, digital media comes in trend. Netflix has quickly adopted this change and started providing digital streaming media and downloadable music. In the period of 2009, Netflix Inc launched recent television shows and movies on its video streaming website. In 2010, the company has rebranded its mail DVD service as its subsidiary called as Qwikster. By this change the company has made a change in the consumption model of the entertainment shows, and quit the concept of rental video stores in America (Volpe, 2013). As estimated in 2013, the company had more than 3million streaming members. Hence the company has able itself in focusing on digital shows providers. Netflix can be said to remain as the dominant provider of online video streaming. It can be said because the company quickly adopts its business model that helps the company to remain as the domi nate player of video streaming. Netflix has increased its market share to 31.6% in 2013, while the You Tube had just 13.19%. Hence it can be said that Netflix had made itself able t enjoy the monopoly in streaming the videos on demand (Chapman, 2017). Netflix Strategy According to Dayna sargen, who is a brand marketing manager at news cred. According to him Netflix Inc has changed the business strategies of videos streaming as from providing DVDs on rent to providing online shows. As a content provider, the company has announced its strategies that it will create quality content that will affect the marking and business goals. According to Sadq (2013) the company seeing this as an opportunity of purchasing or produce numerous programs. The strategy besides this as adopted by the company is to start focusing on adult programming. The continuously keeps an eye on watched shows and movies by the users, to estimate about the future demands of the shows. The strategy as adopted by the company is having an appropriate staff. The team with Netflix is very focuses to their work. So that it has made easy for the company to focus on its audience department, operational efficiency, and many more factors (Sargen, 2016). Netflix Inc has made a numerous deals with small cable operators. The company has made a deal with TiVo so that Netflix able to available on TiVo set top boxes. Hence by this the users get an advantage to enjoy both content offered by Netflix and conventional TV. Therefore the strategy of the company is to change the customer preference and their habits regarding consumer consumption choices (Kerns, 2016). Current Performance of Netflix The members to Netflix are increasing day by day as by attracted towards thousands of micro services as provided by the company. However the services offered by the company are operated by different teams having expertise in it. The company set benchmarks for their teams, as to get a framework that can assist the company under a condition of work load (Netflix, 2016). Netflix Inc to increase its customer base has introduced the original series of House of cards and Orange is the new black. In case of financial performance of the company, it has been observed a 30% increase in the revenue earned and 24% increase in the gross profit. It has also been observed that there has been an increase in the companys earnings by 0.15$ that is 50.11% increase in 2016 as compared to 2015 financial data. The Future of Netflix Netflix is a subscription based company which provides TV shows and movies by delivering DVDs through local post as ordered by mails. The company is aiming to increase its customer base to 180 million by 2020, which is just double of 2016. According to Mathew Ball, who is a strategist of Otter media, quoted that the cable service providers offers various channels. The customers of this, used to switch over the shows they want to watch. Hence by this the cable service providers make customers to pay for those channels too, which they dont watch. But in modern scenario this is not demanded by the customers. By offering high production values to its customers, the company is at a better position to compete with its competitors. Here Netflix provide customized services to all its customers. In order to remain in the future, the company continuously reviews its user interface and media infrastructure. The company is also working on the compatibility of its shows and movies on millions of devices at any time. One of major cons to the company is of having a huge data with it for delivering the shows to end customers with high quality (Mavinkurve, Becker Christensen, 2014). Accessibility to Long Term Objectives The strategies of Netflix involve a complex, massive and highly distributed infrastructure system in such a way that no one can trace the status of companys system. For this, the company has shifted its in- house data to a third party. Besides this the complete IT infrastructure is located at Amazons cloud data centre. In case of the production team, the company has divided its team into engineering teams. Each and every team is responsible for coding, resolving and testing of issues on their work. Apart from this, the company has also developed tools to check and provide related visualizations and insight to diagnose and resolve the problems. Hence by this compliance, it can be said that the company long term objectives can be achieved (Newman, 2014). Furthermore, with the introduction of content creation, to keep cost low, the company has fixed the prices for revenue model. Due to low in variable cost the company is able to focus on growing its customer base. Hence it can be said that the company would be able to stay in a changing and growing industry as it is providing the compelling value proposition to its customers. Besides from this, the company is continuously developing and innovating new tools and methods to remain stable and expand and improve its customers experiences (CSI market.com, 2017). Conclusion Video streaming is considered as mandatory for the business providing online television shows and movies. The company has started its business in 1997 by providing DVDs on rent. Due to change in customer demands as in case of new consumers the company also changed its strategies. As the company has started its online business in 2007. This concept has replaced linear TV concept. The company is also involved in dealings with cable operators like TiVo. Now Netflix is available everywhere across the world except china. The first debuted series by Netflix was made in 2013, and in 2016 the company has became global. In case of pricing the company sets three level that are basic level, standard level and premium level, which contains the differences in facilities and quality provided. The company continuously reviews the customer feedbacks and changes in its strategies accordingly. Due to proper division of work among teams has increased the companys efficiency. References Chapman,B. 2017. Independent. How Netflix took over the world: Video streaming membership grows to 93.8 million. Retrieved at https://www.independent.co.uk/news/business/news/netflix-video-streaming-93-million-membership-global-6-billion-spending-original-content-series-a7535386.html (Accessed: 28th January, 2017). Chaudhary,V. 2017. Live mint. 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